F.A.N. Newsletter
Over
126,000 people have viewed a new Fluoride Action Network video posted only a
month ago and the view count continues to rise. Others in the same series only
managed 4-7,000 hits. Below, we ask why this particular video is so popular, and
how we might reproduce that popularity with other videos.
But
first, here is an update on our annual fundraiser. Yesterday, we
received $286 from 3 donors, bringing our grand total to $72,914 from
132 supporters. To help us move a little faster to our mini-goal of $100,000
by Christmas Eve, the next $1000 donated will be doubled by one of
long-term supporters.
Thank you
to everyone who has already donated towards our 2019 campaign and we are hoping
that more of you will join in today to increase both the $ total and also the
number of donors.
Please
note that we have another challenge pledge in place which will give us $200 when
we reach 200 donors, $300 when we reach 300 donors and so on right up to 1000
donors!
How to make a tax-deductible donation to
FAN:
- Online at our secure
server.
- Or by Check, payable to the
Fluoride Action Network. Send your check to:
Fluoride Action Network
c/o Connett
104 Walnut Street
Binghamton NY 13905
*Please note that some corporations
match tax deductible donations made by their employees to some non-profits. We
qualify for this. This is the information to provide your corporation finance
people: FAN is a project of the American Environmental Health Studies Project,
Inc, registered in Tennessee.
Why is this Short FAN Video so
Popular?
In 2018, the Fluoride Action Network
(FAN) created a new video series entitled “Fluoride Fundamentals” to provide the
public and decision-makers with a basic understanding of fluoride, to dispel
myths surrounding fluoridation, and answer common questions. The videos are
short, engaging, science-focused, and meant to be shared far and wide, which is
exactly what happened with all of them, and one in particular.Our most recent video, Fluoride Fundamentals #4: Sources of Fluoride has been viewed over 125,500 times on Facebook, and an additional 500 times on YouTube (shared on Twitter and in bulletins). Combined views for our four videos in the series are nearing 150,000 in just a few short months since their creation.
FLUORIDE
FUNDAMENTALS VIEW COUNT:#1
Facebook: 5,600 YouTube: 1,016
Total: 6.616#2 Facebook: 6,900 YouTube:
749 Total: 7,649#3 Facebook: 4,200
YouTube: 452 Total: 4,652#4 Facebook:
125,575 YouTube:
539 Total: 126,114
TOTAL: 145,031
Below, you
can watch again all four videos in our series 'Fluoride Fundamentals" but
first to return to the question we asked at the beginning of this bulletin, why
was part 4: Sources of Fluoride so popular?I believe the success of these videos is due to their short social-media friendly format, the professional videography and editing by FAN Education Director Jay Sanders, their focus on critical issues and popular myths, and because they feature a scientific expert conveying complicated topics effectively for lay people.
Paul suggests the following
reasons.
"Most people are shocked when they first
hear that the chemical added to water in fluoridation programs is not
pharmaceutical grade, like the fluoride used in toothpaste, but a hazardous
waste product of the phosphate fertilizer industry. Many simply don't believe
it. Dr. Hardy Limeback didn't believe it, until he was shown the evidence. Most
dentists still don't believe it. When you don't believe something, often words
are not enough to convince you. That's where pictures help and that's where this
video comes in. I believe that people on our side of this debate when they saw
this video thought, 'At last, here is the evidence that I can use to convince my
friends and colleagues that this is really what is happening' and sent them the
link."
What do you think? Is Paul correct here
or is there another explanation? Please send in your thoughts to Paul
at pconnett@gmail.comPaul added some more questions when he added these thoughts,
"I hope that Jay can conjure up some more
magic in 2019 and produce a short video which explains
the shocking reality that exposure to fluoride in the womb is associated
with lowered intelligence in offspring. What pictures can convey
that shocking possibility? What would that video look
like?"
FAN isn't new to educating citizens using
videos. Our YouTube videos have over 1.2
million views, and this doesn't take into account the
large number of our videos that have been duplicated and share by other YouTube
pages (likely doubling or tripling the total view count). We would like to continue educating hundreds of thousands about fluoridation, and have already filmed additional videos for this series to be aired in 2019. Help us continue producing high-quality educational videos throughout 2019 and beyond. Please consider making a donation to support these efforts.
Fluoride Fundamentals #4: Sources of
Fluoride
Where do fluoridation chemicals come
from? In the fourth video of this series, FAN’s Executive Director Paul Connett,
PhD addresses why we should be paying attention to the source of fluoride
chemicals added to our drinking water.
- Additional information on fluoridation
chemicals
- How
fluoridation chemicals worsen
the lead crisis
- STUDY:
Contaminants found in
fluoridation additives
Fluoride Fundamentals #3: Margin of
Safety
In the
third video of this series, FAN’s Executive Director Paul Connett discusses the
importance of applying a regulatory margin of safety in an effort to protect
whole populations from the harmful effects of toxic chemicals like
fluoride.
Fluoride Fundamentals #2: Concentration vs. Dose
The
second video in the series discusses the critical distinction between
Concentration, Dose, and Dosage as it relates to fluoride science. This is a
critical point to understand as proponents of fluoridation often mislead
decision-makers by focusing on concentration rather than the overall dose
residents of different sizes with unique medical histories are exposed to over
time.
Fluoride Fundamentals #1: Is Fluoride a Nutrient?
The series launched with a short video
featuring FAN’s Director Paul Connett, PhD, answering the question: “Is Fluoride
a Nutrient?” Also see our
webpage on this
topic.
Thank you,
Stuart Cooper
Campaign Director
Fluoride Action Network
Fluoride Action Network
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